3M: Design Inspires Design: Collaborative Creativity to Drive Value, Stimulate Growth and Ignite Change

Roundtable Discussion I: Sharing of practices for understanding and involving customers (B2B / B2C / B2B2C)

Prof. Ulrich Weinberg (HPI School of Design Thinking): Design Thinking: Understanding Complex Problems and Creating Meaningful Solutions

Air Liquide: Using Design Thinking and Lean Startup to Transform an Engineering-Oriented Culture

Roundtable Discussions II and III: Choice of topics

Nestlé: The Critical Need for Design Thinking in the Innovation Process – and the Demand for Designers to Embrace and Leverage New Technologies

Panel & Plenary Sharing